About Us

Kaftans are now greatly sought after across all cultures and statures. They can be worn comfortably in all types of weather and styled as desired. Kaftans are versatile and are available in a vast range of beautiful fabrics and patterns, from embroidered to printed, traditional to contemporary and for young and old. A casual design for a relaxing day at home, a chic outfit for high tea with friends, an exquisite, elegant ensemble for adding that extra glam to your evening or a shimmery piece for a night on the town; we have got you covered. Our signature collection is built on traditional Indian craftsmanship, intricate embroidery and rich textures. Each exquisite piece is crafted with utmost care and attention to details. We use lush fabrics like velvet, silk, satin, jacquard, georgette, chiffon, taffeta, linen, cotton, rayon, poplin, in addition to various polyester blends and viscose blends. Embroidery is a very important part of Arab couture. It is an intricate art which requires tremendous focus and attention to finer details. We have mastered this art and offer a variety of embroidery work such as hand embroidery (zardozi and aari), machine embroidery, machine aari embroidery, machine cord work, computer machine embroidery, computer aari embroidery and computer cord work. Printed kaftans are equally popular and extremely comfortable. We specialise in prints carried out in screen printing like rotary, flat bed and table, digital printing, block printing, spray printing, etc.

We believe clothes define an individual’s personality. We understand fashion and how it influences the world. Hence our apparels represent a perfect blend of modern trends and traditional values. We also double up as consultants to our esteemed clients, ensuring we provide them with a curated and seamless experience by offering them our bespoke ‘Made to Measure’ service. We have a dedicated and accomplished team to make sure our clients get nothing but the best, be it handling their individual customised requirements for luxury ensembles or processing large orders for our existing styles. With an impeccable quality assessment and strict protocols in place, we make sure all the standards and conditions of the quality are met. Every piece is checked and inspected before it is shipped. On the whole, our eye for every detail is what sets us apart and makes us the masters of our craft. We aim to keep getting better at what we do and hence, we have made it our mission to be a globally recognised manufacturer and supplier of world-class, high-fashion, luxurious women’s apparel and accessories. At the same time, we focus on superior quality and a positive client experience.